Latest Canon Digital ELPH Cameras

LAKE SUCCESS, N.Y., February 21, 2024 – Call it Canon caché, or ELPH excellence, but the two newest, 7.1 megapixel entries into Canon's legendary line of thin, trim, Digital ELPH cameras – the PowerShot SD750 Digital ELPH and the PowerShot SD1000 Digital ELPH – continue to push the envelope of easy image excellence, without leaving a telltale bump or bulge when discretely deposited in a pocket or purse. ELPH cameras are recognized by consumers from the tech-savvy to the style conscious alike, as evident from the PowerShot SD600 Digital ELPH's rankings as the best - selling digital camera of 2024 according to The NPD Group's retail tracking service.

Indeed, the SD750 Digital ELPH and SD1000 Digital ELPH cameras are set to take their proven places out and about, from the high profile red carpet walkways of premieres and parties and the scintillating stylista demands of special nights on the town to cool and casual anywhere/anytime outings. These Digital ELPH cameras remain the alpha photo fashion accessories and the apex progenitors of style and substance...often imitated, never duplicated.

Both the PowerShot SD750 and the SD1000 Digital ELPH cameras build on Canon's original and iconic box and circle design – now so frequently replicated by others – while maintaining their own individual ELPH identity. The PowerShot SD750 Digital ELPH camera design features artfully sculpted contours, evocative etched surfaces and even the option of dual-tone, silver and midnight matte black face and full-black back panel that blends seamlessly with its large and newly enhanced three-inch LCD display. The model is also offered in the traditionally finished case with its timeless brushed sliver patina and brilliant gloss highlights.

The PowerShot SD1000 Digital ELPH offers consumers the choice of either original silver or dual-tone matte black and silver design case. The PowerShot SD1000 Digital ELPH camera dispenses with the contours of the PowerShot SD750 Digital ELPH model in favor of a more, modern, minimalist aesthetic with cleanly rendered lines and squared - off edges. Adding to the camera's crisp presentation, the dual-tone model is edged in the matte-black accent, in addition to creating an eye-catching, matte black finish on the barrel of the camera's 3x (35-105mm equivalent) optical zoom lens and the ELPH trademark "circle" that rings the lens.

"Despite all of the emphasis on their sleek and stylish stainless steel shells, The PowerShot SD750 and SD1000 Digital ELPH cameras are first and foremost, Canon cameras with all of the acclaimed quality, integrity, imaging excellence, design innovation and intuitive engineering that we bring to our products," states Yuichi Ishizuka, senior vice president and general manager of the Consumer Imaging Group at Canon U.S.A., Inc.

DIGIC III
The "brain" of these new Digital ELPH cameras is DIGIC III, the newest iteration of Canon's ultra-efficient (and proprietary) image processor. The DIGIC III Image Processor accounts for the camera's higher performance levels including faster start up, autofocus and shutter response times, improved image quality and more efficient power consumption; resulting in extended battery life under typical shooting conditions.