Cool Gear: Designer Hard Driveselpt Personal storage with personality
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By Wes Pitts
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Mundane
tasks like data backup and image archiving arent as exciting as
working with your images on the computer. It may be essential to
protect our irreplaceable photos, and the time and creative effort we
put into perfecting them, but as I write these wordsexternal hard
drivesI imagine your eyes are glossing over in boredom. Though
necessary, backup storage devices arent the kind of equipment
typically associated with fun.
LaCie (www.lacie.com)
is trying to change your perception of the external hard drive. Rather
than cluttering your desk or gadget bag with yet another drab cube,
LaCie has of late been designing personal storage with personality. Why
not try to make dull, routine tasks, or at least the hardware
associated with them, more amusing?
Working with name-droppable designers like F. A. Porsche, Karim Rashid,
Ora-Ïto and Neil Poulton, LaCie has completely remolded the external
hard drive into an objet dart.
Take Ora-Ïtos whimsical LaCie Brick drives. Playing on the idea of
data as building blocks, Ora-Ïto styled these drives to resemble an
icon of childhoodthe Lego. Available in red, white and blue, the LaCie
Brick drives are designed to remind you that all work and no play makes
Jack a dull boy. Capacity ranges from up to 500 GB for the desktop
drive to 120 GB for the mobile version.
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